About VisionSpark
Helping Entrepreneurs Hire With Confidence.
VisionSpark was born out of frustration—a deep, personal frustration with bad hires.
Our founder, Alec Broadfoot, had been through it all. Despite an MBA and a sharp gut instinct, he found himself stuck in a painful cycle: hiring people he believed in, only to be let down weeks or months later. One of his biggest hiring mistakes came after being introduced to the TIP™ Assessment. The results clearly warned against moving forward with a candidate—but Alec ignored the data, trusted his gut, and hired her anyway. Within weeks, every red flag from the assessment played out in real time. It was a complete disaster.
That moment sparked something bigger. Alec realized that most entrepreneurs, like himself, had never been taught how to perform an objective candidate evaluation. There had to be a better way. And there was.
From that turning point, VisionSpark was born to bring clarity, objectivity, and confidence to hiring.
Watch Alec’s Story
Curious how this all started? Hear Alec share his personal journey—and the “why” behind VisionSpark:
Why We Exist as Leadership Recruitment Experts
Entrepreneurs don’t start companies because they want to become hiring experts. But if you want to grow, you need the right people. That’s where VisionSpark comes in.
We act as dedicated leadership recruitment experts, helping business leaders and visionary entrepreneurs build high-performing teams through a proven, data-driven hiring process. Every company deserves strategic talent acquisition strategies—one that doesn’t rely on instinct alone. One that matches people not just to the job, but to your culture, values, and long-term goals.
Our belief is simple: when the right people are in the right seats, growth follows.
What Sets Our Boutique Executive Search Firm Apart
We don’t do guesswork. We do data.
VisionSpark is a boutique executive search firm with a deep understanding of the entrepreneurial business model and mid-market scaling dynamics. We specialize in executive placement for mid-sized companies—especially when the role is critical to scale, leadership, or operations.
What makes us different:
- Data-driven decision making through our proprietary TIP™ Assessment and cultural fit assessments
- A proven process with role-specific benchmarks and structured scoring
- A competitive guarantee and unmatched personal support
- Fixed-fee pricing with no hidden incentives
- True alignment with your cultural fit and values fit
- Confidence to say “yes” to the right person—fast
We get people. Literally and figuratively.
Who We Help
Our clients are entrepreneurial businesses who are ready to level up. They’re often at a turning point: entering a season of growth, needing to delegate key responsibilities, or recovering from past hiring missteps.
Whether you’re hiring your first manager or building a multi-layered leadership team, VisionSpark supports your goals with clarity, structure, and insight. We help companies that want more than just a resume—they want alignment, long-term organizational effectiveness, and peace of mind.
Our Core Values: GPS
Grow. People. Serve.
- GROW
We strive to GROW individually, as a team, and as an organization. We are thought-leaders who constantly seek opportunities to become a better version of ourselves and help our clients do the same.
- PEOPLE
We get PEOPLE. We seek to be our clients’ most valued resource for establishing a solid People Component. We place high value on what matters most: PEOPLE.
- SERVE
We SERVE each other and our clients. We desire to create raving fans, both internally and externally, by going above and beyond to exceed expectations. We are leaders serving leaders.